An ancient legacy. Impossibly rich soil. Impeccable taste.
Sicily's legendary wine industry has a lot going for it.
So much, in fact, that we developed multiple concurrent digital content campaigns around it, each highlighting a different aspect of what makes it special.
As the first region on the planet to farm grapes for the express purpose of winemaking, Sicily is anything but new to this. A couple dozen centuries of experience later, Sicily's winemaking industry has aged like a fine— well, you get it.
Talent, dedication, passion and history. All major contributors to the superb quality of Sicily's wine.
But the true MVP? The land itself. That's because Sicily boasts some of the most uniquely rich soil on the planet. Winemaking excellence isn't just in their blood; it's in their dirt, too.
Through a selection of exclusive, signature varietals that have allow Sicily to assert itself as one of the world's most renowned wine regions, lightning in a bottle doesn't hold a candle to what we've got going on in ours.
